Marketing

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How Online Activity Can Make More Costumers Find You

In the digital era, the easiest way to capture your customer’s attention is to reach out to them through online platforms. Every other person uses one more social media channel daily. So, if your online activity is sub-par, you can miss a huge customer base and lucrative opportunities.

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MARALYTICS BLOGS 13 Kickass LinkedIn Features You Can’t Afford to Miss in 2022
Management

13 Kickass Linkedin Features You Can’t Afford to Miss in 2022

Maralytics shares this article to help our friends in small to large-scale businesses and employment careers to make the most of the LinkedIn Platform. LinkedIn has helped Maralytics build connections and relationships that traditional networking systems cannot provide in a shorter period of time. Check out LinkedIn Features for social media marketing, engagement and promotions. Bid farewell to the aristocratic approach of doing business and finding jobs with LinkedIn 2021. But before we talk about those brand new LinkedIn features, let’s have a quick check on the platform itself.

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Maralytics Blogs How Style Guides Boost Your Marketing featured Image
Marketing

How Style Guides Help Boost Your Marketing ROI

A brand guide helps them communicate consistently, and this consistency creates trust with a customer’s audience and shows them what a company stands for. A brand guide determines how a business wants to present itself to the market and how it wants to be perceived. Most organizations establish a style guide to create brand consistency that houses guidelines for writing styles and tones, visual standards, and how brand assets such as logos should be used. Creating an in-depth brand style guide will ensure that published content is consistent, polished, relatable, and enjoyable.

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Maralytics Blogs 5 Brands That Are Absolutely Hilarious
Management

5 Brands That Are Absolutely Hilarious

Marketing is all about bringing your brand to the right people. In a highly competitive attention economy, that can be hard work. One way to improve your chances is to incorporate humour into your marketing strategy.

Humour not only spreads some much-needed laughter around but also creates shareable and memorable content that people can relate to. That relatability can easily turn into customer loyalty over time. So, for a bit of inspiration, let’s take a look at five of the most hilarious brands on social media.

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Maralytics Blogs How to Find Joy in Tedious Everyday Tasks
Management

How to Find Joy in Tedious Everyday Tasks

It’s hard to find joy in tasks we don’t like to do – and, unfortunately, many of the tasks we like the least are the ones we have to do every day. For some of you, staying on top of cleaning may be the task that gets you down. For others, it might be the endlessly growing list of unread emails demanding your attention. Although it can be hard to find joy in working through these tedious tasks, it’s certainly not impossible. Let’s take a look at a few mindset tweaks that may just get you there.

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Maralytics Blogs Not getting ROI you desire from your marketing_ Learn the secret to productivity - 5
Management

Not getting ROI you deserve from your marketing? Learn the secret to productivity.

Wondering why you’re not getting the return on interest you wish for with your marketing campaigns? You may be missing the one key factor that leads to real marketing productivity, writes Annette Densham, PR specialist and co-owner at The Audacious Agency. The ultimate key to productivity lies in one simple word: ACCOUNTABILITY. Productivity doesn’t come from effort and time, it is the result of a carefully aimed effort that is goal-driven.

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Maralytics Blogs How sustainable content puts people at the heart of digital engagement
E-commerce

How Sustainable Content Puts People at The Heart of Digital Engagement

Sustainability is a now a business reality. Driven by clear evidence of ongoing climate change, consumers increasingly look to brands that demonstrate commitment to meaningful action. Today, sustainability and other ethical considerations match factors such as quality and price as consumers weigh their purchasing decisions. Maralytics Blogs How sustainable content puts people at the heart of digital engagement
Multiple studies drive home the power of this new reality: 45% of Gen Z consumers will stop buying from brands because of ethical or sustainability concerns; more than a third of UK consumers can and do walk away from companies that fail to align with their beliefs; while 72% of consumers are actively buying more sustainable products.

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Maralytics Blogs 10 Things To Consider When Selling Your Business
Management

10 Things To Consider When Selling Your Business

By Graeme Alexander of Lightspeed. “All up, I owned my own cafe for just over four years before I sold it. When I opened it with my wife it was the culmination of our dream to be that sickly-sweet husband & wife neighbourhood operation. You know the type. It was going to be a place where everyone was happy and our impeccable family lifestyle oozed effortlessly into our workplace and covered anyone who came near with its wholesome charm. But, like the Hallmark moment outlined above, it was a fairytale.”

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Maralytics Blog 5 Marketing Platforms That Are Worth Trying
Management

5 Marketing Platforms That Are Worth Trying

The world of online marketing has erupted with tools to simplify campaign management and automate time-consuming elements. With such an abundance of great tools to choose from, identifying the best products can be quite daunting. Here are 5 exceptionally innovative platforms that you should definitely take the time to investigate.Moving out of your comfort zone. Trying new tools can be intimidating, it requires you to adopt a degree of flexibility and a willingness to learn. Moving out of your comfort zone might just be the ultimate power move you have been meaning to make.

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Maralytics Blogs Video Versus Audio - Where Is The Trend Going?
Management

Video Versus Audio – Where Is The Trend Going

With home internet connections moving away from metred solutions and into faster and uncapped lines; video has become an increasingly more powerful marketing medium. Along with that, the online world has always shown us that people have short attention spans, preferring content they can scan briefly or images that give them insight faster. Considering these factors, it is natural that video would soon become the top-performing medium in the online world. Maralytics Blogs Video Versus Audio – Where Is The Trend Going?
Social media users are more likely to pause and watch a short video while industries like real estate draw from the power of in-depth and panoramic video sequences to showcase properties.

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20 ideas to get new customers, Maralytics Blog article
Marketing

20 Ideas to Get New Customers

Marketing restaurants has changed dramatically over the years. What worked 10 years ago, or even last year, doesn’t usually work anymore. It can be a struggle to find new customers for your restaurant with social media, new technology and more competition than ever before.

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A photo for a blog article of Maralytics about agressive internet marketing
Marketing

Aggressive Internet Marketing

Build an online marketing strategy that will surpass your company’s expectations. When you’re all in with your marketing, no matter what platform, you’ll always be successful. How can you make this kind of fierce marketing affordable? The answer is simple: it’s all in the strategy.

If you want to get aggressive with internet marketing, it’s important to be alert and know what’s going on. Checkout some questions in this article to ask yourself before choosing an online marketing company.

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all about internet advertising methods. A blog by Maralytics
Marketing

All About Internet Advertising Methods, Expensive Vs Cheap.

People opt for internet advertising methods because practically half of the world’s population knows that we do our searching using the internet.
Your business will benefit a lot from various Internet marketing methods. But you don’t have to spend millions of dollars to get some decent exposure for your company. There are ways to make your business be seen and felt without doing overkill with your advertisement expenses.

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Best-internet-marketing-solutions-without-overspending
Marketing

Best Internet Marketing Solutions Without Overspending

At the present, you can use varied Internet Marketing Solutions that is being offered by companies which can be your tool for support to your consumers. This solution maybe email marketing, search engine optimization or creating web pages or sites. Since you need to maximize your return profit, you need to choose Internet Marketing Solutions that will help you achieve this. These marketing techniques will not cost much since they are very self-explanatory, thus, learned easily.

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5-ways-to-grow-your-customer-base-organically
Marketing

5 Ways To Grow Your Customer Base Organically

As we all sit at home doing our part to flatten the curve, there’s a plethora of things we could work on. Watch the entire Star Wars saga. Take up knitting. Brush up on a foreign language. This goes both ways: Consumers are looking for new ways to be engaged from home and we, as business owners, are looking for ways to get in front of our existing audiences and to build new ones. A company, a digital asset marketplace, relatively new, is always looking for ways to get in front of as many users as possible, that’s become even more important in recent weeks.

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should-I-use-a-third-party-delivery-service-or-create-my-own?
E-commerce

Should I Use a Third-Party Delivery Service or Create My Own?

The demand for food delivery from restaurant customers has steadily climbed in the past years, and restaurants are facing a tough decision when it comes to accommodating this guest preference: is it a better idea to sign up with a third-party delivery service or invest in developing a delivery channel just for my restaurant?

When it comes to choosing how to incorporate delivery into your restaurant operations, restaurateurs have two options: build your own delivery system through your website or phone, or sign up with a third-party delivery vendor to facilitate the delivery process in your restaurant.

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third-party-or-in-house-delivery-service-pros-and-cons
Marketing

Third-Party or In-House Delivery Service: Pros and Cons

In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience. With the number of digital orders on the rise, restaurants should dig into their options in terms of takeout, delivery, and other off-premises ordering methods.

Whatever you decide, it’s crucial to have as much data on your delivery operation as possible. Working with third-party delivery services can give you transparency into your sales figures, platform performance and best sellers, so you can optimize delivery, easily.

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