Not everyone is a marketing specialist, but there are plenty of things that any brand can put into practice to ensure that they give themselves every chance of success.
Sometimes it seems that as well as running a successful small business, entrepreneurs are also now expected to be digital marketing experts, savvy in the means and methods of attracting and engaging an audience through social media. Let’s look at five of the biggest social media marketing blunders, and how to circumvent them.
As the country’s economic recovery gathers pace, relevant, personalised marketing can help organisations reconnect with customers and boost sales and profitability. Here are five ways to supercharge your marketing efforts in 2021.
Modern marketers are living in an ever more complex environment, with more channels, more content, more touchpoints, and more tools than ever before.
If you were running any other business, you could chuck up a few ads and customers would magically appear at your door.
It’s different for restaurants. Diners like to think they have the inside scoop, and that the quality of the restaurant should be its own advertising. We both know that’s not true. So how do you advertise without being seen to? Here’s how to boost your awareness and your diner numbers.
Marketing done right can be an incredible boom for your business’s net income. Done wrong, however, it can feel like throwing money into a raging bonfire.
Whether you’re a small business or a large company, it’s critical for you to use accurate and fresh data as the basis for your strategies.
Create high-quality and creative marketing ideas based on facts shown by your campaign analytics.
A marketing SaaS solution presents you with more flexibility in doing your marketing so that you can focus on what matters more.
Marketing analytics can help you improve the various processes in your business. Read more from this article.
Now is the time to consider using online tools and other available technologies for several functions within your business.
While in lockdown, always include your stakeholders in all of your business’ communication plan and crisis management strategy.
Read this article to find out more how you can start creating a crisis management plan that is specifically designed for your hospitality business.
Share the good benefits of understanding data with your staff. Train them on how to gather, interpret, and use marketing analytics.
Excellent food and customer service, combined with a brilliant marketing strategy based on analytics can help increase your restaurant’s ROI.
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