E-commerce

Maralytics Blogs How sustainable content puts people at the heart of digital engagement
E-commerce

How Sustainable Content Puts People at The Heart of Digital Engagement

Sustainability is a now a business reality. Driven by clear evidence of ongoing climate change, consumers increasingly look to brands that demonstrate commitment to meaningful action. Today, sustainability and other ethical considerations match factors such as quality and price as consumers weigh their purchasing decisions. Maralytics Blogs How sustainable content puts people at the heart of digital engagement
Multiple studies drive home the power of this new reality: 45% of Gen Z consumers will stop buying from brands because of ethical or sustainability concerns; more than a third of UK consumers can and do walk away from companies that fail to align with their beliefs; while 72% of consumers are actively buying more sustainable products.

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should-I-use-a-third-party-delivery-service-or-create-my-own?
E-commerce

Should I Use a Third-Party Delivery Service or Create My Own?

The demand for food delivery from restaurant customers has steadily climbed in the past years, and restaurants are facing a tough decision when it comes to accommodating this guest preference: is it a better idea to sign up with a third-party delivery service or invest in developing a delivery channel just for my restaurant?

When it comes to choosing how to incorporate delivery into your restaurant operations, restaurateurs have two options: build your own delivery system through your website or phone, or sign up with a third-party delivery vendor to facilitate the delivery process in your restaurant.

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E-commerce

How to Create a Lead Magnet That Actually Gets Leads

A good lead magnet can generate thousands of leads per month for your business. Creating lead magnets is easy. Creating lead magnets that get targeted leads is challenging. These tips will help you overcome those challenges to create dynamic lead magnets that get great results.

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