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Maralytics Blogs How sustainable content puts people at the heart of digital engagement
E-commerce

How Sustainable Content Puts People at The Heart of Digital Engagement

Sustainability is a now a business reality. Driven by clear evidence of ongoing climate change, consumers increasingly look to brands that demonstrate commitment to meaningful action. Today, sustainability and other ethical considerations match factors such as quality and price as consumers weigh their purchasing decisions. Maralytics Blogs How sustainable content puts people at the heart of digital engagement
Multiple studies drive home the power of this new reality: 45% of Gen Z consumers will stop buying from brands because of ethical or sustainability concerns; more than a third of UK consumers can and do walk away from companies that fail to align with their beliefs; while 72% of consumers are actively buying more sustainable products.

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Maralytics Blogs 10 Things To Consider When Selling Your Business
Management

10 Things To Consider When Selling Your Business

By Graeme Alexander of Lightspeed. “All up, I owned my own cafe for just over four years before I sold it. When I opened it with my wife it was the culmination of our dream to be that sickly-sweet husband & wife neighbourhood operation. You know the type. It was going to be a place where everyone was happy and our impeccable family lifestyle oozed effortlessly into our workplace and covered anyone who came near with its wholesome charm. But, like the Hallmark moment outlined above, it was a fairytale.”

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Maralytics Blog 5 Marketing Platforms That Are Worth Trying
Management

5 Marketing Platforms That Are Worth Trying

The world of online marketing has erupted with tools to simplify campaign management and automate time-consuming elements. With such an abundance of great tools to choose from, identifying the best products can be quite daunting. Here are 5 exceptionally innovative platforms that you should definitely take the time to investigate.Moving out of your comfort zone. Trying new tools can be intimidating, it requires you to adopt a degree of flexibility and a willingness to learn. Moving out of your comfort zone might just be the ultimate power move you have been meaning to make.

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Maralytics Blogs Video Versus Audio - Where Is The Trend Going?
Management

Video Versus Audio – Where Is The Trend Going

With home internet connections moving away from metred solutions and into faster and uncapped lines; video has become an increasingly more powerful marketing medium. Along with that, the online world has always shown us that people have short attention spans, preferring content they can scan briefly or images that give them insight faster. Considering these factors, it is natural that video would soon become the top-performing medium in the online world. Maralytics Blogs Video Versus Audio – Where Is The Trend Going?
Social media users are more likely to pause and watch a short video while industries like real estate draw from the power of in-depth and panoramic video sequences to showcase properties.

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20 ideas to get new customers, Maralytics Blog article
Marketing

20 Ideas to Get New Customers

Marketing restaurants has changed dramatically over the years. What worked 10 years ago, or even last year, doesn’t usually work anymore. It can be a struggle to find new customers for your restaurant with social media, new technology and more competition than ever before.

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A photo for a blog article of Maralytics about agressive internet marketing
Marketing

Aggressive Internet Marketing

Build an online marketing strategy that will surpass your company’s expectations. When you’re all in with your marketing, no matter what platform, you’ll always be successful. How can you make this kind of fierce marketing affordable? The answer is simple: it’s all in the strategy.

If you want to get aggressive with internet marketing, it’s important to be alert and know what’s going on. Checkout some questions in this article to ask yourself before choosing an online marketing company.

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all about internet advertising methods. A blog by Maralytics
Marketing

All About Internet Advertising Methods, Expensive Vs Cheap.

People opt for internet advertising methods because practically half of the world’s population knows that we do our searching using the internet.
Your business will benefit a lot from various Internet marketing methods. But you don’t have to spend millions of dollars to get some decent exposure for your company. There are ways to make your business be seen and felt without doing overkill with your advertisement expenses.

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Best-internet-marketing-solutions-without-overspending
Marketing

Best Internet Marketing Solutions Without Overspending

At the present, you can use varied Internet Marketing Solutions that is being offered by companies which can be your tool for support to your consumers. This solution maybe email marketing, search engine optimization or creating web pages or sites. Since you need to maximize your return profit, you need to choose Internet Marketing Solutions that will help you achieve this. These marketing techniques will not cost much since they are very self-explanatory, thus, learned easily.

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5-ways-to-grow-your-customer-base-organically
Marketing

5 Ways To Grow Your Customer Base Organically

As we all sit at home doing our part to flatten the curve, there’s a plethora of things we could work on. Watch the entire Star Wars saga. Take up knitting. Brush up on a foreign language. This goes both ways: Consumers are looking for new ways to be engaged from home and we, as business owners, are looking for ways to get in front of our existing audiences and to build new ones. A company, a digital asset marketplace, relatively new, is always looking for ways to get in front of as many users as possible, that’s become even more important in recent weeks.

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should-I-use-a-third-party-delivery-service-or-create-my-own?
E-commerce

Should I Use a Third-Party Delivery Service or Create My Own?

The demand for food delivery from restaurant customers has steadily climbed in the past years, and restaurants are facing a tough decision when it comes to accommodating this guest preference: is it a better idea to sign up with a third-party delivery service or invest in developing a delivery channel just for my restaurant?

When it comes to choosing how to incorporate delivery into your restaurant operations, restaurateurs have two options: build your own delivery system through your website or phone, or sign up with a third-party delivery vendor to facilitate the delivery process in your restaurant.

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third-party-or-in-house-delivery-service-pros-and-cons
Marketing

Third-Party or In-House Delivery Service: Pros and Cons

In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience. With the number of digital orders on the rise, restaurants should dig into their options in terms of takeout, delivery, and other off-premises ordering methods.

Whatever you decide, it’s crucial to have as much data on your delivery operation as possible. Working with third-party delivery services can give you transparency into your sales figures, platform performance and best sellers, so you can optimize delivery, easily.

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third-party-delivery-is-more-important-than-ever
Marketing

Third-Party Delivery is More Important Than Ever

An increasingly popular alternative to in-house delivery is to utilize a third-party delivery service. These platforms can give thousands of new customers access to a restaurant’s products, increase brand visibility in their area and allow them to ring up sales for off-premise dining. For restaurants struggling after the COVID-19 dining room shutdowns, third-party delivery partnerships could be the difference between staying open and being forced to shut down.

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how-hospitality-venues-can-prepare-and-overcome-covid-19-ongoing-restrictions-and-lockdowns?
Hospitality

How Hospitality Venues can Prepare and Overcome Covid-19 Ongoing Restrictions and Lockdowns?

There is little doubt COVID-19 has hit the hospitality majorly, however in this article, we attempt to share some tips on how some food and beverage businesses can modify and adapt to the transitional changes that can come with ongoing restrictions and snap lockdowns.The eventual keys to success include preparation and flexibility which will majorly contribute to being a successful resilient business.

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7-reasons-to-take-your-brick-and-mortar-store-online
Marketing

7 Reasons to Take Your Brick-And-Mortar Store Online

The retail landscape has been in a continuous state of flux for well over 20 years. From the threat of large chain stores to recent advances in mobile technology and the rise of eCommerce sites, retailers have had to adapt in response to a variety of trends and innovations in order to attract consumer attention. One of the most common ways small businesses are navigating these changes is by transitioning to selling online.

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Marketing

How to Repurpose Marketing Content for Your Small Business

As a small or medium-sized business (SMB) owner, it’s a challenge to come up with new marketing concepts, but repurposing existing content is a sure-fire method for driving ongoing traffic to your site and a simple way to amplify your message without investing a lot more time or effort.

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