Read up on our extensive selection of resources that cover digital marketing, retail and hospitality business articles, as well other industry topics and how-to’s. Discover new paths to grow your business and keeping updated on the latest trends.
As a small or medium-sized business (SMB) owner, it’s a challenge to come up with new marketing concepts, but repurposing existing content is a sure-fire method for driving ongoing traffic to your site and a simple way to amplify your message without investing a lot more time or effort.
Though not every restaurateur will choose to reopen when local dining restrictions are lifted, this information can help you prepare for the day that it makes sense for you to open your business back up.
To question the power of social media in society is to question the importance of sunlight on earth. It’s no longer a want, but a need.
With every restaurant feeling the toll of Coronavirus and shifting consumer behaviour, every meal becomes an opportunity to be proactive online.
A good marketing campaign starts with a marketing plan. Without one, you’re left to rely on luck and uncertainty, which can prove disastrous most of the time.
Social media opens up avenues for broadening your marketing reach at a much lower cost than traditional media.
Whether you’re a small business or a large company, it’s critical for you to use accurate and fresh data as the basis for your strategies.
Just as lead generation is important, so is feedback gathering is too. Explore and test online surveys and find what your customers are thinking about you.
Remarketing is a very effective strategy that can net you more than just sales and revenue, but also establish your brand among your target customers.
Content encourages conversions as they offer your customers the necessary information for them to be able to arrive at an enlightened decision when they make a purchase.
Create high-quality and creative marketing ideas based on facts shown by your campaign analytics.
A marketing SaaS solution presents you with more flexibility in doing your marketing so that you can focus on what matters more.
Marketing analytics can help you improve the various processes in your business. Read more from this article.
Set your business to make a strong comeback and to receive exciting new opportunities when the world is finally able to bounce back from this crisis.
Future-proof your restaurant business with these 10 tips on how to survive post-pandemic adjustments.
Make sure to properly communicate that your business is always after the safety and good health of your staff, customers, and your other stakeholder.
Now is the time to consider using online tools and other available technologies for several functions within your business.
While in lockdown, always include your stakeholders in all of your business’ communication plan and crisis management strategy.
Read this article to find out more how you can start creating a crisis management plan that is specifically designed for your hospitality business.
Share the good benefits of understanding data with your staff. Train them on how to gather, interpret, and use marketing analytics.
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