Hospitality

E-commerce

How Sustainable Content Puts People at The Heart of Digital Engagement

Sustainability is a now a business reality. Driven by clear evidence of ongoing climate change, consumers increasingly look to brands that demonstrate commitment to meaningful action. Today, sustainability and other ethical considerations match factors such as quality and price as consumers weigh their purchasing decisions. Maralytics Blogs How sustainable content puts people at the heart of digital engagement
Multiple studies drive home the power of this new reality: 45% of Gen Z consumers will stop buying from brands because of ethical or sustainability concerns; more than a third of UK consumers can and do walk away from companies that fail to align with their beliefs; while 72% of consumers are actively buying more sustainable products.

Hospitality

How Hospitality Venues can Prepare and Overcome Covid-19 Ongoing Restrictions and Lockdowns?

There is little doubt COVID-19 has hit the hospitality majorly, however in this article, we attempt to share some tips on how some food and beverage businesses can modify and adapt to the transitional changes that can come with ongoing restrictions and snap lockdowns.The eventual keys to success include preparation and flexibility which will majorly contribute to being a successful resilient business.

Hospitality

Top 18 Places You Need to List Your Restaurant Online

You never know when and where someone is going to be looking for your restaurant tomorrow so don’t wait. The more exposure your restaurant has online the more successful you will be.

Time and time again, the best way to bring more customers into your restaurant is by finding them online. What’s better is letting those customers find your restaurant online instead. In order for this to happen your restaurant needs to be listed everywhere online. Every directory and citation could lead to new customers finding you online and coming to your restaurant.

E-commerce

4 Ways to Use Your Blog to Market Your Business on Social Media

To turn marketing into revenue, you must engage your audience with content that’s useful before you start to sell. Creating a content plan isn’t difficult if you first set some goals, stick to a schedule, and commit to it throughout the year.

E-commerce

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

The “new normal” calls for marketers to learn and build new marketing skill sets focused on listening to, communicating with, and providing service to customers.

E-commerce

4 Super-Easy Content Marketing Ideas

Creating and distributing compelling content is one of the most effective ways to market your business and increase sales. Here are four super-easy ways to rev up your content marketing.

E-commerce

How Businesses Can Leverage Different Solutions For Better Marketing

Retail brands must deliver a superior customer experience in today’s world. Today’s consumers expect to be informed, engaged, and entertained.

E-commerce

Customer experience will determine the success of your company

Customer experience is the single ingredient that will determine the success of your company. Technology plays a key role in creating a memorable customer experience each time a client interacts with your brand.

E-commerce

3 Ways to Improve Customer Engagement: The Key to a Successful Business

Maintaining a strong relationship with your customers is important for your brand’s visibility and marketing. Here are some tips to help you improve your engagement.

E-commerce

How to Create a Lead Magnet That Actually Gets Leads

A good lead magnet can generate thousands of leads per month for your business. Creating lead magnets is easy. Creating lead magnets that get targeted leads is challenging. These tips will help you overcome those challenges to create dynamic lead magnets that get great results.

E-commerce

The Most Important Skill in Content Marketing: Storytelling

Storytelling is one of the most important skills a business can possess in content marketing It allows you to evoke emotion in your audience, and emotional engagement gives your customers a sense of belonging and can help you to express your values better.

E-commerce

4 Ways to Create an Instant Connection with Customers

Scientists have conducted research for years to unlock the secrets of the human mind – and more and more marketers are starting to take notice. Here are four ways you can incorporate the latest results into your marketing to better cut through the clutter and get big-time results.

E-commerce

Why You Should Accept Multiple Payment Options in Your Store

By offering your customers a variety of payment type options – both traditional and those brought about by emerging technologies, you will ultimately improve the experience your business provides and your bottom line.

E-commerce

How to Strengthen Your Company Through Sales-Marketing Alignment

All companies want smoother and more efficient sales cycles. So how can companies shorten the sales cycle without sacrificing the quality of leads and their experience engaging with your company? Four words: sales and marketing alignment.

E-commerce

3 Tools to Maximize Your Content Marketing Efforts

With the right marketing strategies, you have the potential to increase your conversion rates, have a more engaged audience, and generate better leads, among other benefits. There are tools that, if added to your arsenal, can help you maximize your content marketing efforts.

E-commerce

How Any Business Can Setup and Run A Successful Marketing Campaign

Not everyone is a marketing specialist, but there are plenty of things that any brand can put into practice to ensure that they give themselves every chance of success.

E-commerce

How You Should Be Evaluating Your Content Marketing Success

More than 80 percent of organizations use metrics to determine how well their content is performing. This shouldn’t come as much of a surprise, because any good marketing tactic has to be measured consistently in order to ensure its effectiveness. Understanding your results comes down to these three metrics.

E-commerce

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Hospitality

Top 18 Places You Need to List Your Restaurant Online

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

4 Super-Easy Content Marketing Ideas

How Businesses Can Leverage Different Solutions For Better Marketing

Customer experience will determine the success of your company

How to Create a Lead Magnet That Actually Gets Leads

The Most Important Skill in Content Marketing: Storytelling

4 Ways to Create an Instant Connection with Customers

Why You Should Accept Multiple Payment Options in Your Store

How to Strengthen Your Company Through Sales-Marketing Alignment

How Any Business Can Setup and Run A Successful Marketing Campaign

How You Should Be Evaluating Your Content Marketing Success

Why Protecting Your Digital Data Is Crucial for Business Success

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