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Lights, Camera, Action: The Rise of Video Marketing and How to Get in on the Action

Businesses may effectively and interestingly promote their goods and services through video marketing. You can improve engagement, foster trust and loyalty among your audience and promote your business while also generating sales by producing high-quality video content. Create high-quality video content that is optimized for SEO and social media, establish your goals and target audience, and develop a video marketing strategy to get started with video marketing. You can join in the fun and profit from the growth of video marketing by putting these best practices to use.

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Business Manuals

What Your Social Media Ads Could Be Missing?

You may increase your business and reach a larger audience by improving your social media advertising strategies. Strong social media marketing may help your business succeed, whether you’re a well-known entrepreneur or a brand-new startup. Hence, put up social media advertising techniques that align with your business objectives and take advantage of increased customer traffic!

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Business Manuals

4 Ways to Stay Creative in Productivity Driven Workplace

This article discusses the importance of creativity in a productivity-driven workplace and provides four innovative ways to stay creative. The emphasizes that creativity is not just for artists or novelists but a skill that everyone needs to succeed in their business or career. The four ways to stay creative include having a clear vision and mission, considering company goals as your own, adapting innovative and creative techniques, and encouraging interaction and collaboration with co-workers.

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E-commerce

5 Tips to Create the Best Reels for your Business

Reels can be intimidating at times. Juggling these trends and attempting to fit your company’s mission into them can feel like squeezing a square peg into a round hole. However, did you realize that users with nearly 300 million views, or around 21.43 per cent of all Instagram users, profit from Instagram’s Reels Algorithm? If you’re overwhelmed with Instagram Reels, you’ve come to the right place.

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E-commerce

How Online Activity Can Make More Customers Find You

In the digital era, the easiest way to capture your customer’s attention is to reach out to them through online platforms. Every other person uses one more social media channel daily. So, if your online activity is sub-par, you can miss a huge customer base and lucrative opportunities.

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Maralytics Blogs on How To Use Consumer Psychology To Increase Conversions A Girl Giving Reviews
Management

How To Use Consumer Psychology To Increase Conversions

So, you’re bringing in visitors to your website or to your physical store and they’re buying from you. That’s a great start but your next move is simple. You need to maximise the returns you get from the traffic that comes in.

That’s where consumer psychology comes in, you can take some basic principles (no psychology degree required) and then put them to use to boost your conversions. Here’s how.

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Feature Image for Maralytics Blogs How To Create Systems That Effectively Favor Company Growth 1
Business Manuals

How To Create Systems That Effectively Favour Company Growth

Let’s talk about the most cutting-edge secrets for making systems work for your business. I will also share how you can build workflow management system to help you and your team consistently create achieve company growth. If you are thinking about just implementing a workflow system, there is a need for training your team about how the operations of the business will work. Whether you are a solo operation or managing a team, you will want a business system to streamline creating and deploying your products and services.

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Maralytics Blogs How to Find Joy in Tedious Everyday Tasks
Management

How to Find Joy in Tedious Everyday Tasks

It’s hard to find joy in tasks we don’t like to do – and, unfortunately, many of the tasks we like the least are the ones we have to do every day. For some of you, staying on top of cleaning may be the task that gets you down. For others, it might be the endlessly growing list of unread emails demanding your attention. Although it can be hard to find joy in working through these tedious tasks, it’s certainly not impossible. Let’s take a look at a few mindset tweaks that may just get you there.

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Maralytics Blogs How sustainable content puts people at the heart of digital engagement
E-commerce

How Sustainable Content Puts People at The Heart of Digital Engagement

Sustainability is a now a business reality. Driven by clear evidence of ongoing climate change, consumers increasingly look to brands that demonstrate commitment to meaningful action. Today, sustainability and other ethical considerations match factors such as quality and price as consumers weigh their purchasing decisions. Maralytics Blogs How sustainable content puts people at the heart of digital engagement
Multiple studies drive home the power of this new reality: 45% of Gen Z consumers will stop buying from brands because of ethical or sustainability concerns; more than a third of UK consumers can and do walk away from companies that fail to align with their beliefs; while 72% of consumers are actively buying more sustainable products.

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Maralytics Blogs 10 Things To Consider When Selling Your Business
Management

10 Things To Consider When Selling Your Business

By Graeme Alexander of Lightspeed. “All up, I owned my own cafe for just over four years before I sold it. When I opened it with my wife it was the culmination of our dream to be that sickly-sweet husband & wife neighbourhood operation. You know the type. It was going to be a place where everyone was happy and our impeccable family lifestyle oozed effortlessly into our workplace and covered anyone who came near with its wholesome charm. But, like the Hallmark moment outlined above, it was a fairytale.”

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Maralytics Blog 5 Marketing Platforms That Are Worth Trying
Management

5 Marketing Platforms That Are Worth Trying

The world of online marketing has erupted with tools to simplify campaign management and automate time-consuming elements. With such an abundance of great tools to choose from, identifying the best products can be quite daunting. Here are 5 exceptionally innovative platforms that you should definitely take the time to investigate.Moving out of your comfort zone. Trying new tools can be intimidating, it requires you to adopt a degree of flexibility and a willingness to learn. Moving out of your comfort zone might just be the ultimate power move you have been meaning to make.

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Maralytics Blogs Video Versus Audio - Where Is The Trend Going?
Management

Video Versus Audio – Where Is The Trend Going

With home internet connections moving away from metred solutions and into faster and uncapped lines; video has become an increasingly more powerful marketing medium. Along with that, the online world has always shown us that people have short attention spans, preferring content they can scan briefly or images that give them insight faster. Considering these factors, it is natural that video would soon become the top-performing medium in the online world. Maralytics Blogs Video Versus Audio – Where Is The Trend Going?
Social media users are more likely to pause and watch a short video while industries like real estate draw from the power of in-depth and panoramic video sequences to showcase properties.

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Maralytics Blogs 3 Strategies To Simplify How You Do Business Graphic 1
Management

3 Strategies To Simplify How You Do Business

Have you ever wondered if it’s possible to step into your office on a Monday morning feeling inspired, motivated, and excited for the week ahead? When you were an aspiring entrepreneur, you probably imagined more fun than what the reality is delivering. That’s because greater ownership means more responsibility. By simplifying the running of the business, you can enjoy a more significant amount of freedom while still meeting your obligations.

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Maralytics Blog Managing Your Stress Levels When Your To-Do List Is Overwhelming
Personal Development

Managing Your Stress Level when Your To-do List is Overwhelming

Managing your stress levels can be a challenge when you have a to-do list that overwhelms you. It can cause even the most organised person to feel out of control and stressed. But having too much on your plate doesn’t have to be an insurmountable problem, as long as you know how best to manage it all. Make sure to have these tips from Miriam van Heusden, an analytics expert, handy.

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Management

Fall in Love with Your Business

It’s the Love Month, the perfect time to celebrate the success of your own company. Like every other relationship in your life, the connection between you and your business requires nurturing. You can get more joy out of your vocation when you nurture that connection. Like a life partner, you can romance your business and fall in love with it, even if you’ve been at it for many years.

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Maralytics Blogs entitled Work Less And Achieve More With These 5 Productivity Hacks
Management

Work Less and Achieve More with These 5 Productivity Hacks

The art of being productive is not to work harder but to work smarter. So if you are working harder but less effectively, it means you are not being productive at all – and the problem is we do not realise this. Getting more done in less time seems like a dream if you are looking for quick fixes. But there are lots of strategies on top of what was shared in this blog that can be maximised to help you become more productive. The key is to understand these strategies and implement them in your life until they become a habit that will compound for you in getting the best results.

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