Marketing

5 Ways To Grow Your Customer Base Organically

As we all sit at home doing our part to flatten the curve, there’s a plethora of things we could work on. Watch the entire Star Wars saga. Take up knitting. Brush up on a foreign language. This goes both ways: Consumers are looking for new ways to be engaged from home and we, as business owners, are looking for ways to get in front of our existing audiences and to build new ones. A company, a digital asset marketplace, relatively new, is always looking for ways to get in front of as many users as possible, that’s become even more important in recent weeks.

E-commerce

Should I Use a Third-Party Delivery Service or Create My Own?

The demand for food delivery from restaurant customers has steadily climbed in the past years, and restaurants are facing a tough decision when it comes to accommodating this guest preference: is it a better idea to sign up with a third-party delivery service or invest in developing a delivery channel just for my restaurant?

When it comes to choosing how to incorporate delivery into your restaurant operations, restaurateurs have two options: build your own delivery system through your website or phone, or sign up with a third-party delivery vendor to facilitate the delivery process in your restaurant.

Marketing

Third-Party or In-House Delivery Service: Pros and Cons

In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience. With the number of digital orders on the rise, restaurants should dig into their options in terms of takeout, delivery, and other off-premises ordering methods.

Whatever you decide, it’s crucial to have as much data on your delivery operation as possible. Working with third-party delivery services can give you transparency into your sales figures, platform performance and best sellers, so you can optimize delivery, easily.

Marketing

Third-Party Delivery is More Important Than Ever

An increasingly popular alternative to in-house delivery is to utilize a third-party delivery service. These platforms can give thousands of new customers access to a restaurant’s products, increase brand visibility in their area and allow them to ring up sales for off-premise dining. For restaurants struggling after the COVID-19 dining room shutdowns, third-party delivery partnerships could be the difference between staying open and being forced to shut down.

Hospitality

How Hospitality Venues can Prepare and Overcome Covid-19 Ongoing Restrictions and Lockdowns?

There is little doubt COVID-19 has hit the hospitality majorly, however in this article, we attempt to share some tips on how some food and beverage businesses can modify and adapt to the transitional changes that can come with ongoing restrictions and snap lockdowns.The eventual keys to success include preparation and flexibility which will majorly contribute to being a successful resilient business.

Marketing

7 Reasons to Take Your Brick-And-Mortar Store Online

The retail landscape has been in a continuous state of flux for well over 20 years. From the threat of large chain stores to recent advances in mobile technology and the rise of eCommerce sites, retailers have had to adapt in response to a variety of trends and innovations in order to attract consumer attention. One of the most common ways small businesses are navigating these changes is by transitioning to selling online.

Retail

3 Steps to Improve Your Retail Business Staff’s Marketing Skills

Why should you train your employees to enhance their marketing skills? Because effective marketers can increase a business’ income by driving sales. It has a slew of notable branches, from advertising, market research, as well as public relations.

E-commerce

4 Ways to Use Your Blog to Market Your Business on Social Media

To turn marketing into revenue, you must engage your audience with content that’s useful before you start to sell. Creating a content plan isn’t difficult if you first set some goals, stick to a schedule, and commit to it throughout the year.

E-commerce

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

The “new normal” calls for marketers to learn and build new marketing skill sets focused on listening to, communicating with, and providing service to customers.

E-commerce

How Businesses Can Leverage Different Solutions For Better Marketing

Retail brands must deliver a superior customer experience in today’s world. Today’s consumers expect to be informed, engaged, and entertained.

E-commerce

Customer experience will determine the success of your company

Customer experience is the single ingredient that will determine the success of your company. Technology plays a key role in creating a memorable customer experience each time a client interacts with your brand.

E-commerce

3 Ways to Improve Customer Engagement: The Key to a Successful Business

Maintaining a strong relationship with your customers is important for your brand’s visibility and marketing. Here are some tips to help you improve your engagement.

E-commerce

4 Ways to Create an Instant Connection with Customers

Scientists have conducted research for years to unlock the secrets of the human mind – and more and more marketers are starting to take notice. Here are four ways you can incorporate the latest results into your marketing to better cut through the clutter and get big-time results.

E-commerce

How to Strengthen Your Company Through Sales-Marketing Alignment

All companies want smoother and more efficient sales cycles. So how can companies shorten the sales cycle without sacrificing the quality of leads and their experience engaging with your company? Four words: sales and marketing alignment.

E-commerce

How Any Business Can Setup and Run A Successful Marketing Campaign

Not everyone is a marketing specialist, but there are plenty of things that any brand can put into practice to ensure that they give themselves every chance of success.

E-commerce

How You Should Be Evaluating Your Content Marketing Success

More than 80 percent of organizations use metrics to determine how well their content is performing. This shouldn’t come as much of a surprise, because any good marketing tactic has to be measured consistently in order to ensure its effectiveness. Understanding your results comes down to these three metrics.

E-commerce

Five Ways To Supercharge Your Marketing In 2021

As the country’s economic recovery gathers pace, relevant, personalised marketing can help organisations reconnect with customers and boost sales and profitability. Here are five ways to supercharge your marketing efforts in 2021.

E-commerce

Everything You Need to Know About Protecting Your Brand

Just a few short years ago, the digital ad industry seemed almost obsessed with the concept of “brand safety.’ However, a few years later, their concerns seem to have shifted, and they are now focused on “Brand Suitability.”

E-commerce

2 Types of Authority All Businesses Need for Marketing Success

In business, being the trusted authority in your space is the best way to earn your customers’ trust. To understand how to earn authority and trust, we must understand the two types of authority that matter the most in the 20th century and utilize them for maximum success.

E-commerce

4 Ways to Transform Your Marketing With Content That Educates Consumers

Today’s consumer is the most informed buyer that we have ever seen, with multiple resources right at their fingertips. Within seconds, a potential customer can pull up reviews, competitor products, pros and cons, and cost-efficient alternatives.

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Marketing

3 Steps to Improve Your Retail Business Staff’s Marketing Skills

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

How Businesses Can Leverage Different Solutions For Better Marketing

Customer experience will determine the success of your company

4 Ways to Create an Instant Connection with Customers

How to Strengthen Your Company Through Sales-Marketing Alignment

How Any Business Can Setup and Run A Successful Marketing Campaign

How You Should Be Evaluating Your Content Marketing Success

Five Ways To Supercharge Your Marketing In 2021

Everything You Need to Know About Protecting Your Brand

4 Ways to Transform Your Marketing With Content That Educates Consumers

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Marketing

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