July 2021 - Blogs

Top 18 Places You Need to List Your Restaurant Online

Leave a Comment / Hospitality / Miriam van Heusden

You never know when and where someone is going to be looking for your restaurant tomorrow so don’t wait. The more exposure your restaurant has online the more successful you will be.

Time and time again, the best way to bring more customers into your restaurant is by finding them online. What’s better is letting those customers find your restaurant online instead. In order for this to happen your restaurant needs to be listed everywhere online. Every directory and citation could lead to new customers finding you online and coming to your restaurant.

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3 Steps to Improve Your Retail Business Staff’s Marketing Skills

Leave a Comment / Retail / Miriam van Heusden

Why should you train your employees to enhance their marketing skills? Because effective marketers can increase a business’ income by driving sales. It has a slew of notable branches, from advertising, market research, as well as public relations.

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4 Ways to Use Your Blog to Market Your Business on Social Media

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

To turn marketing into revenue, you must engage your audience with content that’s useful before you start to sell. Creating a content plan isn’t difficult if you first set some goals, stick to a schedule, and commit to it throughout the year.

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7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

The “new normal” calls for marketers to learn and build new marketing skill sets focused on listening to, communicating with, and providing service to customers.

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4 Super-Easy Content Marketing Ideas

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Creating and distributing compelling content is one of the most effective ways to market your business and increase sales. Here are four super-easy ways to rev up your content marketing.

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How Businesses Can Leverage Different Solutions For Better Marketing

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Retail brands must deliver a superior customer experience in today’s world. Today’s consumers expect to be informed, engaged, and entertained.

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Customer experience will determine the success of your company

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Customer experience is the single ingredient that will determine the success of your company. Technology plays a key role in creating a memorable customer experience each time a client interacts with your brand.

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3 Ways to Improve Customer Engagement: The Key to a Successful Business

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Maintaining a strong relationship with your customers is important for your brand’s visibility and marketing. Here are some tips to help you improve your engagement.

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How to Create a Lead Magnet That Actually Gets Leads

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

A good lead magnet can generate thousands of leads per month for your business. Creating lead magnets is easy. Creating lead magnets that get targeted leads is challenging. These tips will help you overcome those challenges to create dynamic lead magnets that get great results.

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The Most Important Skill in Content Marketing: Storytelling

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Storytelling is one of the most important skills a business can possess in content marketing It allows you to evoke emotion in your audience, and emotional engagement gives your customers a sense of belonging and can help you to express your values better.

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4 Ways to Create an Instant Connection with Customers

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Scientists have conducted research for years to unlock the secrets of the human mind – and more and more marketers are starting to take notice. Here are four ways you can incorporate the latest results into your marketing to better cut through the clutter and get big-time results.

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Why You Should Accept Multiple Payment Options in Your Store

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

By offering your customers a variety of payment type options – both traditional and those brought about by emerging technologies, you will ultimately improve the experience your business provides and your bottom line.

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How to Strengthen Your Company Through Sales-Marketing Alignment

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

All companies want smoother and more efficient sales cycles. So how can companies shorten the sales cycle without sacrificing the quality of leads and their experience engaging with your company? Four words: sales and marketing alignment.

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3 Tools to Maximize Your Content Marketing Efforts

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

With the right marketing strategies, you have the potential to increase your conversion rates, have a more engaged audience, and generate better leads, among other benefits. There are tools that, if added to your arsenal, can help you maximize your content marketing efforts.

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How Any Business Can Setup and Run A Successful Marketing Campaign

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Not everyone is a marketing specialist, but there are plenty of things that any brand can put into practice to ensure that they give themselves every chance of success.

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How You Should Be Evaluating Your Content Marketing Success

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

More than 80 percent of organizations use metrics to determine how well their content is performing. This shouldn’t come as much of a surprise, because any good marketing tactic has to be measured consistently in order to ensure its effectiveness. Understanding your results comes down to these three metrics.

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Start Building Your Online Reputation

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Your online reputation is characterised by what shows up when someone searches for your business name online, and it is deeply connected to your brand’s image.

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Why Protecting Your Digital Data Is Crucial for Business Success

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Data can be used to increase revenues, but they can also be the cause of financial and legal problems. Data breaches are quite common and can be caused by various. So, it’s essential to protect data on all fronts if you want your business to thrive.

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Turn A Negative Into A Positive: Managing Negative Online Reviews

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Online reviews represent a significant part of a business ‘reputation management online. Managing them can be tricky, and opinions shared by the public online require constant attention.

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5 Social Media Marketing Mistakes Almost Every Small Business Makes

Leave a Comment / E-commerce, Entertainment, Hospitality, Retail, Services, Tourism / Miriam van Heusden

Sometimes it seems that as well as running a successful small business, entrepreneurs are also now expected to be digital marketing experts, savvy in the means and methods of attracting and engaging an audience through social media. Let’s look at five of the biggest social media marketing blunders, and how to circumvent them.

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