Productivity

Marketing

Third-Party or In-House Delivery Service: Pros and Cons

In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience. With the number of digital orders on the rise, restaurants should dig into their options in terms of takeout, delivery, and other off-premises ordering methods.

Whatever you decide, it’s crucial to have as much data on your delivery operation as possible. Working with third-party delivery services can give you transparency into your sales figures, platform performance and best sellers, so you can optimize delivery, easily.

Marketing

Third-Party Delivery is More Important Than Ever

An increasingly popular alternative to in-house delivery is to utilize a third-party delivery service. These platforms can give thousands of new customers access to a restaurant’s products, increase brand visibility in their area and allow them to ring up sales for off-premise dining. For restaurants struggling after the COVID-19 dining room shutdowns, third-party delivery partnerships could be the difference between staying open and being forced to shut down.

Hospitality

How Hospitality Venues can Prepare and Overcome Covid-19 Ongoing Restrictions and Lockdowns?

There is little doubt COVID-19 has hit the hospitality majorly, however in this article, we attempt to share some tips on how some food and beverage businesses can modify and adapt to the transitional changes that can come with ongoing restrictions and snap lockdowns.The eventual keys to success include preparation and flexibility which will majorly contribute to being a successful resilient business.

Marketing

7 Reasons to Take Your Brick-And-Mortar Store Online

The retail landscape has been in a continuous state of flux for well over 20 years. From the threat of large chain stores to recent advances in mobile technology and the rise of eCommerce sites, retailers have had to adapt in response to a variety of trends and innovations in order to attract consumer attention. One of the most common ways small businesses are navigating these changes is by transitioning to selling online.

Retail

3 Steps to Improve Your Retail Business Staff’s Marketing Skills

Why should you train your employees to enhance their marketing skills? Because effective marketers can increase a business’ income by driving sales. It has a slew of notable branches, from advertising, market research, as well as public relations.

E-commerce

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

The “new normal” calls for marketers to learn and build new marketing skill sets focused on listening to, communicating with, and providing service to customers.

E-commerce

How Businesses Can Leverage Different Solutions For Better Marketing

Retail brands must deliver a superior customer experience in today’s world. Today’s consumers expect to be informed, engaged, and entertained.

E-commerce

How to Create a Lead Magnet That Actually Gets Leads

A good lead magnet can generate thousands of leads per month for your business. Creating lead magnets is easy. Creating lead magnets that get targeted leads is challenging. These tips will help you overcome those challenges to create dynamic lead magnets that get great results.

E-commerce

How to Strengthen Your Company Through Sales-Marketing Alignment

All companies want smoother and more efficient sales cycles. So how can companies shorten the sales cycle without sacrificing the quality of leads and their experience engaging with your company? Four words: sales and marketing alignment.

E-commerce

Start Building Your Online Reputation

Your online reputation is characterised by what shows up when someone searches for your business name online, and it is deeply connected to your brand’s image.

E-commerce

Why Protecting Your Digital Data Is Crucial for Business Success

Data can be used to increase revenues, but they can also be the cause of financial and legal problems. Data breaches are quite common and can be caused by various. So, it’s essential to protect data on all fronts if you want your business to thrive.

E-commerce

Turn A Negative Into A Positive: Managing Negative Online Reviews

Online reviews represent a significant part of a business ‘reputation management online. Managing them can be tricky, and opinions shared by the public online require constant attention.

E-commerce

5 Social Media Marketing Mistakes Almost Every Small Business Makes

Sometimes it seems that as well as running a successful small business, entrepreneurs are also now expected to be digital marketing experts, savvy in the means and methods of attracting and engaging an audience through social media. Let’s look at five of the biggest social media marketing blunders, and how to circumvent them.

E-commerce

4 Ways to Leverage an Email List

Email is an efficient marketing channel, but its success is all dependent on how well you use your lists. Without a good strategy, your huge email list will go to waste.

E-commerce

2 Types of Authority All Businesses Need for Marketing Success

In business, being the trusted authority in your space is the best way to earn your customers’ trust. To understand how to earn authority and trust, we must understand the two types of authority that matter the most in the 20th century and utilize them for maximum success.

E-commerce

4 Ways to Transform Your Marketing With Content That Educates Consumers

Today’s consumer is the most informed buyer that we have ever seen, with multiple resources right at their fingertips. Within seconds, a potential customer can pull up reviews, competitor products, pros and cons, and cost-efficient alternatives.

Hospitality

Hospitality Industry: Tips and Trends For 2021

Here are some tips and trends for 2021 in the hospitality industry to help kick off the new year. We’ve listed some of the top trends that are set to have a big impact and how hospitality venues can get behind these growing trends to boost sales and grow their business.

E-commerce

Top 3 Ways to Grow Your Local Business with Digital Marketing

Digital marketing isn’t a one size fits all solution, but it is a necessary part of any marketing strategy. Local businesses often do not recognise the benefit of a digital marketing, or they restrict themselves to only social media.

E-commerce

If Your Marketing Plan Doesn’t Have These 5 Components, It’s Doomed

Modern marketers are living in an ever more complex environment, with more channels, more content, more touchpoints, and more tools than ever before.

Marketing

How to Repurpose Marketing Content for Your Small Business

As a small or medium-sized business (SMB) owner, it’s a challenge to come up with new marketing concepts, but repurposing existing content is a sure-fire method for driving ongoing traffic to your site and a simple way to amplify your message without investing a lot more time or effort.

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Productivity

3 Steps to Improve Your Retail Business Staff’s Marketing Skills

7 Marketing Skill Sets to Help You Adapt in Today’s “New Normal”

How Businesses Can Leverage Different Solutions For Better Marketing

How to Create a Lead Magnet That Actually Gets Leads

How to Strengthen Your Company Through Sales-Marketing Alignment

Why Protecting Your Digital Data Is Crucial for Business Success

4 Ways to Leverage an Email List

4 Ways to Transform Your Marketing With Content That Educates Consumers

Hospitality Industry: Tips and Trends For 2021

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Productivity

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Let us learn and explore the world of marketing and business together

Better marketing campaigns with better results?

SOFTWARE

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SUPPORT

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